Colleagues who know you in the real world will immediately know they are connecting to the correct person. Hiring managers will know you’re serious about your professional brand. Clients who you’ve never met will be able to personalize their relationship with you.Colleagues who know you in the real world will immediately know they are connecting to the correct person. Hiring managers will know you’re serious about your professional brand. Clients who you’ve never met will be able to personalize their relationship with you.Colleagues who know you in the real world will immediately know they are connecting to the correct person. Hiring managers will know you’re serious about your professional brand. Clients who you’ve never met will be able to personalize their relationship with you.